The Definitive Guide To Promotional Flags

Introduction

When you think of the term hand waving flags do you think of the crowds of people standing at the roadside while the Queen goes by waving little flags like crazy? Well believe it or not, today paper flags are huge business! Can you believe our company makes hundreds of thousnads of them every year for all kinds of companies such as theatres, building societies, councils, garages, and estate agents not to mention charities and supporters clubs.

Well those people are waving what are commonly called advertising flags which are available in a huge range of shapes, sizes and colours and can be tailored specifically for your event.

Paper flags can be printed on one or both sides and are attached to a plastic stick so they can be held in the hand for waving in a crowd. These paper flags are colourful, attractive, and economical. They have become really popular, particularly over last few years, just try not to wave one as soon as it is given to you!

Some of the great advantages of these hand waving flags as promotional items is that they are environmentally friendly, really cost effective to create, and everyone loves waving them. Compared to other much more costly promotional items, gifts or marketing giveaways they are always a great success.The number of re-orders we get is testament to that!

History of Paper Flags

Paper did not appear in the western world until the early 1300s so it would have been some time later that the earliest know form of small flags were cut out of paper. These were usually religious in character and today, thousands of colourful cut-paper flags which depict various mythological and religious legends are manufactured in China for annual events. Can you remember when you were a child cutting rows of patterns, sometimes figures of girls or boys from folded paper? This is the handed down tradition of Scherenschnitte which is the German for “scissors” cutting, which is often translated as “silhouette” a practise which became popular in Austria in the seventeenth century. From this time a whole tradition of cut paper craft has evolved around the world, such as the shadow puppets of Indonesia and the common tissue-paper flags of Mexico known as Papel Picado.

Current Usage

Children especially enjoy waving flags during events, shows or exhibitions. Printed flags however are more commonly used today to advertise and promote sporting events, fund raising projects or special occasions. Printed printed flags are a wonderful way of drawing attention and can be a successful way of advertising for any exhibition. Colourful paper flags are attractive, economical to produce and ever popular.

In the world of football, hand wavers for supporters children are often used to give them a sense of involvement.

Whether it’s the World Championship, the Premier League, or a local cup final, supporters with their paper flags, show their true dedication. That is why paper flags for supporters are the top choice of some of the biggest clubs and soccer leagues.

Paper flags are economical to produce and can be ordered at incredibly low give-away prices. A huge selection of samples of printed flags are available as printers of paper flags will generally hold back a few items from each run as samples. These will all relate to actual fund raising campaigns, promotions, product launches, and sports teams events.

There is an amazing selection of artworkto choose from for custom made printed flags because the print area is flat and a set size. The only limitations are an individual’s imagination (and the size of the flag too of course).

They can be ordered in whatever quantities required as they are usually quite easy to get hold of and simple to deliver.

Obviously paper flags are great for other promotional events, such as VIP visits, sales events and advertising. You can get paper flags with your own sales message or custom printed logo on one or both sides and they can also be used as promotional giveaways. One of the values of using small hand held flags for different promotional events, is that they are very easy to produce in both large and small quantities at a very low cost. Because they are digitally printed there will be the best possible quality finish to the flags.

Conclusion

I am sure very few people will have given much consideration to small hand held flags until there is an occasion when they want to make use of them. Then what happens? At one time people would have to go to a specialist supplier that stocked such items. Now they will probably look them up on the internet in Google(other search engines are available!). Such has our world evolved. Buyers can even use their own designs. They can choose from a large range of pre designed flags, into which their personal messages can be incorporated.

A recent development in the environmentally friendly flag business is to use flag sticks made out of recycled paper which in addition to not being able to snap and create sharp points like the plastic versions, are also made of a diameter that is too large for children to cause damage if they stick them in their ears.

So do not be restricted by the images of small children waving little flags while royalty go by, and see what exciting and differing paper flag ideas you can come up with for your next promotional campaign.

March 4, 2010   Posted in: Uncategorized